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MLM Magazine January 2015 January 2015

What is the mission that drives your business?

Happy New Year! I'm often ask, "what is your mission that drives your business" that is such a great question and that is why we want to start off this new year off with this important subject.

Have a blessed and prosperous 2015!

George Madiou

Founder and Publisher

Article Subtitle
This bulletin covers how to build a huge organization in Network Marketing and make a lot of money PART-TIME.

Article Article Intro
If you are currently juggling life, job, AND network marketing - I know your struggles. I also know how to get you out of it. I personally started out in my network marketing career part-time while in the US Navy. I reached over $60,000.00 per month by my 24th month while still in the US Navy. Then I went full time and took it to over $150,000 per month. The biggest mistake you can make while reading this Bulletin is to think something I’ve written is less important. If you discount something here as, “I’ve already heard that,” or “I know that already,” or, “That doesn’t apply to me,” you’re risking a lot. I didn’t write anything here that should be left out. Make a Single Decision

Article Content

The first thing you MUST do when doing the business part-time is DECIDE to do it - no matter what you have to do or what you have to learn.

If you don't make this decision first, you will constantly be doubting or questioning yourself. You will also not attack every problem with a "solve it" mentality. Have you ever been given a job to do, but it wasn't really firm? Let's say, you were watching TV and your mom said to you, "You should be doing your homework." Notice the word "should" in that statement? "Should" creates a tiny escape, doesn't it? So you think, well, she didn't say I HAD to do my homework right now. So with that little escape, you kept watching TV.

When I say that you need to make a single decision, I mean leave yourself NO ESCAPES.

I know this probably seems obvious. But you and I both know there is doing something… and then there’s DOING SOMETHING! So this is not something you’re going to “try.” Not something you’re going to “see” if it works. You’re going to do it, and complete it. I’ve seen distributors in my organization work their part-time business like they work on a project around the house. Your network marketing business is not a project. It can give you the greatest thing in the world - your time. It can give you true financial freedom. Make a single decision to do it, and a single decision to learn whatever you must to get effective at doing it. Your Three Assets Whether you’re working the business full time or part time you have three resources. I prefer to call them assets instead of resources.

The person working the business part-time has to be more efficient and effective with these three assets than a full time person.

Your three assets are money, time and attention. Let’s discuss each briefly. Money is a thing you can exchange for things you want or need. It’s best thought of as something you use, trade or barter for something else. Time is your second asset. There is a limited amount of time per day, a limited amount per year and a limited amount in your lifetime. But worrying about how little time you have left - wastes time. Begin using time as an asset. Start each day knowing you have 24 hours to “use.” Attention is your third and final asset. The definition of attention is: The ability or power to concentrate mentally. Time and attention go hand and hand with effective people. Optimally, where there is time being spent, there is also attention being spent. Your success is largely determined by how much of your attention you can devote at any one given time. Attention is easily dissipated and dispersed. Multi-tasking is praised today, but often dissipates what one is doing. Each person in this world has these three assets to use. Whether one fares well or does not, in any field is dependent on the use of these three assets. Here's the funny thing. Why do some people make $10,000 a year? And some people make $10 million a year?

It can be logically assumed that the person, who makes $10 million a year, is being 1,000 times more effective with their assets of money, time and attention.

And by the way - I didn't pull that 1000 out of the sky. A person making $10 million a year is 1000 times more effective than a person making $10,000 per year. Budget Your Assets The definition of the word budget is: To plan in advance the expenditure of. You’ve probably mostly heard the word “budget” around money so let’s start with it. You budget or plan in advance how you will expend your money. Pretty simple. “I’m going to put away $100 each month for 12 months and go on vacation.” Or “I’m going to allocate $300 per month towards promoting my business.” Each of these examples demonstrates budgeting of money. How might you budget time? If you set your alarm clock to get up at 7am - you're budgeting or planning in advance your time. If you set a window of time, say from 7pm -9 pm as time that you will work your business, that's budgeting your time. How can you budget attention? Earlier I mentioned that time and attention go hand in hand. Perhaps a better way to say this is time and attention go hand in hand OPTIMALLY. See, sometimes people are present physically - but their attention is not there. Physically they're in location A; mentally (in their mind) they're in location B, C, D, E, and F. They've allocated the time to be in location A, but they've not budgeted or allocated their attention to be at location A.

So the key or the trick with budgeting attention is when you allocate your time also allocate your attention to be there.

If you budget your time to work your business, HAVE ALL YOUR ATTENTION THERE. When you allocate time to be with your family, have all your attention there and NO WHERE ELSE. How I Personally Budgeted My Money in the Beginning Obviously being on a military salary didn't leave me a lot of money to spend on my business but that was okay - everyone starts somewhere. I started out allocating or budgeting $400.00 per month of my military income towards promoting my business. But what I also did was I allocated future earnings. Whenever I made profits, I put all of it towards promoting my business. Promoting my business included activities like running newspaper ads, sending out post cards, buying leads and lists of names, buying memberships into organizations where I could meet new people, etc. This also included buying videos and audiotapes to send to prospects that would do the “presenting” for me. I purchased about $100/per month of tapes. To me, this was a very inexpensive use of [the asset] money as it was allowing me to use my other assets better (too bad I didn’t have the online movies back then - would have saved me a lot of money!). Much of my success is attributable to how I used tools to “be in front of prospects,” even when I was at my regular job. If I could get 50 videos out each week (which was my target - 10/day), then I was being highly effective without being there. So, of the $400 I budgeted to promote my business, $100 went to buying tools, $250 went to running ads or buying leads, and $50 went to me buying books, tapes and educational items so I personally got more knowledge and became more effective. How I Personally Budgeted My Time and Attention I had to work my regular job (Navy) between the hours of 7am-5pm. I left my house at 7am and returned at about 5pm. So, my window of time or my allocation of time to work my business was from 5pm till 11pm Monday through Friday. I could squeeze about 45 minutes to an hour of network marketing business during my lunch hour if I brought my lunch with me - which I did most days. My local group did a ½ day training on Saturday - so that left me the remaining ½ day on Saturday and all day Sunday to work my business. Tuesday night I normally did an in-home meeting, Wednesday nights were the weekly business opportunity meetings. I Already Had a Full Schedule! Something I will share with you. My life was already full! Before I started my network marketing business it wasn't like I didn't already have all those time slots used up. Meaning, after I got off work I would go to the gym, I would have karate class, I had night school and on the weekends I would play golf or go on road trips with my friends or I would go home to see my family. All very important to me. In fact, one evening I was driving back from a weekly business meeting and started doubting that I could do the business. My excuse was that I really didn't have time to work the business. I called my upline and told him that I didn't think I could continue because of how "busy" I was. I gave him my whole story.
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